technical product catalogue

Work with me to get the immediate benefit of 20 years' experience in strategy, copywriting, design, development and publishing.

InTouch24-7 creates affordable sales, training and community websites that work!  We provide fixed quotes for projects, so you don't go over budget. We create prototypes, so you know exactly what you will get!

Let's brainstorm! I offer a FREE 30 minute consultation to discuss your website objectives.

Online Catalogues & Showrooms

We work with companies that have complex products with components, parts and spares.

  • Save money – update your products in-house
  • Mobile-friendly, quick searches
  • Easy to share individual pages and products with customers
  • Save phone calls and cut down on product returns
  • Safe logins for customer to do their own after-sales training
  • Grows with your company – evolves with you
  • No software license fees or ongoing commission

We help you set up Shopify for eCommerce – we’ll deal with those imports you are dreading! We will help you set up colours, attributes, discounts, blogs, sales and newsletters.

When is Shopify right for you

  • Your product is unique, you aren’t competing with big chain stores.
  • You need to sell globally with multiple currencies, tax rates, shipping and postal options.
  • You carry standard products (no customization and personalization).
  • You’re prepared to invest in a good template (we recommend Pipeline).
  • You have at least 20-30 products.
  • You carry a single category of products (so SEO can be consistent).
  • You have great photos of every product.

When should you choose a custom store?

When do you need a custom store, rather than Etsy, Shopify or Facebook Marketplace?

You’re not JUST a store

Your website has to explain why your products matter. Tell your story. Provide context. A basic template won’t build trust.

You’re not the cheapest

And that’s okay. Your customers need to understand your value—and that takes more than stock Shopify copy.

You’re creating a fan base, not just once-off sales

Blogs, email signups, downloads—these build loyalty and connection.

You have complex “it depends” pricing

Custom pricing? Attributes? Subscription services? Events or courses? Your platform needs flexibility—and Shopify’s default settings may fall short.

You’re create personalized products

Sometimes, you need input before locking in a design or price. Good communication is key to avoiding expensive mistakes.

See our demo for a website-in-a-box ecommerce showroom

How we help you set up an ecommerce showroom

Get the strategy right!

Use our easy checklist to make the right long-term decisions that work:

  • Branding: does it suit your company?
  • Navigation: is the structure intuitive?
  • Responsiveness: does it work on a cell phone?
  • Functionality: is it fast and user-friendly?
  • SEO: does it do well on Google?

Visual Impact

  • Custom branding unique to your company – no template designs
  • Move beyond grids of products
  • Works well on mobile
  • Fast and user-friendly

Credible Content

  • Product configuration and filters make products easy to find
  • We build Google SEO keywords into your text, so you appear on searches
  • We help with text editing, finding free images and redrawing diagrams
  • Track document downloads and product popularity

Engagement

  • Logical, multi-level categories that can change and adapt
  • Intuitive menus so your customers find what they need fast.
  • Clickable Maps for distributors by geo-location
  • FAQs, flip-boxes and exciting ways to show detail
  • Enquiries forms (showroom)

Website Examples

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